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Penguin giving spammy sites an increasingly icy reception

Research carried out by an online marketing company has suggested that Google’s Penguin updates are becoming increasingly intolerant of websites that (more…)

YouTube gets the Google Trend treatment

Within the last seven days, Google has integrated data from YouTube into its Google Trends facility – something that may lead to (more…)

Bing joins Google in upping AJAX game

Microsoft search engine Bing has just announced that it has followed the path of Google in introducing (more…)

Google still hungry for text, says expert

Despite the growing use of images and infographics on the Internet, Google’s head of webspam, Matt Cutts, has reminded webmasters that the search engine still (more…)

Google goes hush-hush on Panda updates

According to several online sources, Google released its 25th Panda update on March 14, but the search engine giant has hinted that it will no longer be using Twitter or any other medium to announce or confirm its changes.

Speaking to the website Search Engine Land, a spokesperson from Google said:

“I don’t expect us to tweet about or confirm current or future Panda updates because they’ll be incorporated into our indexing process and thus be more gradual.”

Since their introduction in February 2011, Google’s Panda updates have (more…)

Business experts give views on Facebook revamp

Facebook’s recently announced redesign of its News Feed has led some business owners to ponder how their social media marketing campaigns could be affected by the changes.

Reflecting the 50% of its content that it generates, Facebook is (more…)

Spelling mistakes cost businesses millions, says entrepreneur

Spelling mistakes and proofreading errors are costing banks and business in the UK millions of pounds in revenue, according to web entrepreneur Charles Duncombe.

Duncombe owns a number of internet firms, including (more…)

Tablet computers to compete with PCs by 2017

Experts have predicted that tablet computers will outsell laptops in 2013, suggesting the mobile devices are on their way towards challenging PCs before the end of the decade.

Market research group International Data Corporation (IDC) revised its (more…)

Survey reveals focus on content for 2013

It has been revealed that 35% of marketers have made content strategies their main focus this year – double the figure from 2012.

This, according to some (more…)

Survey reveals search engine user trust

A survey carried out by international PR firm Edelman has revealed that the trust placed in search engines by everyday users has risen over the last year; surpassing the corresponding figures for social media sites.

The results of the (more…)

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