Twitter users unable to spell, according to report
A study carried out by Brandwatch has found that Twitter users are more likely to make basic spelling mistakes than those who use Facebook and Google+.
According to the figures, one in 150 words posted in English on the microblogging site is incorrect in some way, with misused apostrophes cited as the biggest crime.
The issue of misplaced – or complete lack of – apostrophes was closely followed by every modern grammarian’s favourite bugbear: the acronym. The two most prominent annoyances being YOLO, or you only live once, and LOL, which translates as laugh out loud.
Those who regularly use the site will likely mention its limit of 140 characters as the main reason for what would initially seem like lazy linguistic errors; particularly shortened words and missing punctuation.
The report involved the analysis of nearly one million online interactions, all of which were randomly chosen from forums, Twitter, Google+ and Facebook.
Speaking about the results, Brandwatch’s Lead Community Manager, Joel Windels, said:
“Whether through deliberate misuse or ignorance, it is clear that the nature of Twitter and its strict character limit continues to encourage a higher rate of unofficial English. But rather than bemoaning the loss of the language, shouldn’t we instead be recognising this for what it is – a natural evolution?”
The research comes after English professor Simon Horobin, from Magdalen College, Oxford, suggested the words “their”, “there” and “they’re” could all share the same spelling. Speaking at literary festival recently, he said:
“I am not saying we should just spell freely, but sometimes we have to accept spellings change.”
As well as causing annoyance among some internet users, misspellings have the potential to damage a brand’s reputation as consumers lose faith in the business’s competence and professionalism. To avoid this happening, many business owners work with professional content providers.
Graeme has experience creating content for online sources and for the radio, and at university he studied Multimedia Journalism.
Related
No Comments »
No comments yet.
RSS feed for comments on this post. TrackBack URL
Leave a comment
Categories
-
Recent Posts
Archives
- February 2017
- January 2017
- December 2016
- November 2016
- October 2016
- September 2016
- August 2016
- July 2016
- June 2016
- May 2016
- April 2016
- March 2016
- February 2016
- January 2016
- December 2015
- November 2015
- October 2015
- September 2015
- August 2015
- July 2015
- June 2015
- May 2015
- April 2015
- March 2015
- February 2015
- January 2015
- December 2014
- November 2014
- October 2014
- September 2014
- August 2014
- July 2014
- June 2014
- May 2014
- April 2014
- March 2014
- February 2014
- January 2014
- December 2013
- November 2013
- October 2013
- September 2013
- August 2013
- July 2013
- June 2013
- May 2013
- April 2013
- March 2013